AI Blog-to-Social Media Automation Engine (Make.com )

This workflow is designed for creators, agencies, bloggers, and businesses who want to publish more content in less time, without writing anything manually.

The system pulls fresh content from an RSS feed, scrapes the blog, converts HTML to clean text, generates structured AI summaries, performs additional online research, rewrites platform-optimized social content, and publishes everything into Airtable.

This is a complete, end-to-end AI content engine.

⭐ WHAT THIS WORKFLOW AUTOMATES

✔ 1. Automatically Reads Your RSS Feed The automation starts by fetching the most recent blog post using a customizable RSS module.

You can choose:

How many articles to extract

Date filters

RSS fields

Image and metadata handling

✔ 2. Fetches the Full Blog Article (HTTP Get) Then it loads the complete blog page HTML for processing.

✔ 3. Converts HTML Into Clean, Readable Text The HTML-to-Text module transforms messy webpage code into structured plain text — ready for AI analysis.

✔ 4. AI Generates 5 Topic-Based Summaries (Claude 3 Opus) A powerful Anthropic Claude agent reads the ENTIRE blog article and produces:

5 separate summaries

Each 100 words

Each focused on a different key theme

Each formatted in a JSON array

This gives you five reusable content pieces from one blog.

✔ 5. Structured JSON Processing & Aggregation The system parses and aggregates all 5 summaries for deeper AI processing.

✔ 6. AI Research Enhancer (Perplexity AI) For each summary, Perplexity searches the internet and returns a 100-word research update from the last 3 months.

This adds fresh insights and timely data that make your content stand out.

✔ 7. AI Twitter Post Generator (GPT-4o) Using the summary + supporting research, the system creates a high-engagement financial Twitter post that obeys strict rules:

240 characters max

Hook → explanation → question → hashtags

Includes stats when relevant

Never uses emojis at the start

Never references original content

Fully platform-optimized

✔ 8. AI Facebook Post Generator (GPT-4o) A long-form Facebook post is created with:

Attention-grabbing hook

Context and storytelling

Lessons or insights

CTA + 5–15 hashtags

Clean formatting & line breaks

Keyword integration

Professional brand tone

This is built for maximum reach, saves, and comments.

✔ 9. Publishes Everything to Airtable Automatically The system writes the Twitter post, Facebook post, and the blog title into a dedicated Airtable base.

This creates your content library without manual copy-paste.

🧠 WHAT YOU GET FROM THIS WORKFLOW

From ONE Blog Post, You Automatically Receive:

5 topic-based mini-articles

5 research-backed summaries

5 optimized Twitter posts

5 optimized Facebook posts

All stored neatly in Airtable

Perfect for:

Daily posting

Content repurposing

Newsletter content

LinkedIn articles

Research digests

Social media calendars

🚀 BENEFITS

Save 10+ hours weekly No more rewriting blogs manually.

Always on-trend Fresh research is pulled from the last 90 days.

Consistent platform-optimized posts Each post follows strict rules for virality.

Zero manual work RSS triggers → AI writes → Airtable stores.

Scalable content engine Handle 1 blog per week or 100 per day.

📦 WHAT'S INCLUDED

Complete Make.com automation workflow

RSS extraction module

HTML-to-text conversion

Claude 3 Opus summarizer agent

Perplexity AI research enhancer

GPT-4o tweet generator

GPT-4o Facebook long-form caption generator

Airtable publishing system

Clean, documented structure

Everything matches your JSON exactly.

🎯 WHO THIS IS FOR

Content creators

Agencies

Bloggers

Publishers

SEO firms

Automation builders

Personal brands

News curation pages

If you want more content, better content, and automated content, this engine is your new best friend.